Understanding the strategic relevance of automotive app stores
The recent surge in automotive app stores is impacting the automotive infotainment sector. Automakers and suppliers must consider how these platforms impact consumer behavior and change in-vehicle monetization opportunities.
In this free webinar, NNG’s Jácint Tordai explores the strategic relevance of these platforms and how maximizing their value requires a mindset shift for automakers and their suppliers.
Key topics and takeaways:
- Understand why an increasing number of automotive app stores are entering the market
- Learn why these GAS rivals are strategically important in the short-, medium-, and long-term
- Discover the challenges involved versus traditional embedded solutions
- Explore what the future of infotainment looks like for drivers and OEMs
- Gain insight into how automakers can leverage these platforms to provide value to drivers