Automotive head-up displays (HUDs) present data within the driver’s field of view. The best HUDs are ergonomically designed so drivers can keep their eyes on the road at all times.

As the advanced driver assistance systems (ADAS) market grows, the demand for HUDs increases. To keep up with this demand, engineers need a fast and effective way to design, optimize, test and validate HUDs by defining functional specifications, quality targets, human factors and safety criteria.

In this free webinar, experts from ANSYS and Elektrobit discuss how to virtually design, assess and test an augmented reality HUD prototype in real-life driving conditions; they also demonstrate how optical simulation and virtual prototyping can help to solve the challenges of HUD design.

Key topics and takeaways:

• Design the best HUDs for cars using ANSYS SPEOS simulation for HUD design and analysis
• Experience HUD designs within an immersive digital reality environment using ANSYS VRXPERIENCE HMI
• Assess and test an augmented reality HUD prototype in real-life driving conditions using VRXPERIENCE HMI and EB GUIDE augmented reality software